About Phone Sex Rates

New phone sex operators often ask, “How Much Should I Charge?” Experienced PSOs often question this from time to time as well. And clients are too often clueless on the subject. While I discussed some of this before, let’s talk specifically about phone sex rates.

First rule: You are here to make money. And that means make a profit.

There’s a lot more work involved in what a phone sex operator does than talking on the phone and that should be considered when setting your rate. For example, how much time do you spend blogging and on other marketing efforts? What about the time spent messaging to set appointments? Is there time or money involved in researching or other specific requests? Do you pay for any advertising? These are costs, paid for either with money or sweat equity, and they should be considered. After all, your rate is your compensation — how do you want to be compensated?

Clients, unfortunately, rarely consider these things — but they should.

To clients and callers: Your PSO did a lot of work for you to find her and she works hard to give you the excellent service you desire. She deserves to be fairly compensated for all that.

Also callers rarely, if ever, consider cost of living increases. The price of a gallon of milk or coffee increases; folks bitch but they pay it. A PSO increases her rate by five cents and callers bitch, threaten to go elsewhere, and a PSO is afraid to raise her fees as needed.

But a girl’s gotta do what a girl’s gotta do. Not because she’s a silly girl, but because this is a business. There’s no sense or cents in forgetting all the investments you make in your business. Not if you want to make a profit. And profit is one of the definitions of being a professional in business.

Which reminds me…

Second rule: It’s easy to lower your price than to raise it.

Consider what your time is worth along with what the market will bear, and then set your price accordingly. And don’t apologize for it.

However, if it turns out you overestimated the going rate, inflated them too much, or otherwise find your rates are beyond what callers will pay, you can always lower it (and adjust your marketing accordingly).

If you find yourself lowering your rate, remember to at least consider lowering your costs (monetary expenses and time invested) as well.

Third rule:  Specials should be special.

Discounts, sales and specials are nice to offer every now and then, especially to your loyal customers.  But beware their effects…

You’re a consumer of many things.  You know there are some items you never pay “full price” for because there’s always a sale or coupon, right?  It’s the same with phone sex services.  Offer too many “specials” and they aren’t special at all.

Also, only offer specials if/when you can afford it.  The big box stores can afford loss leaders, but how much loss can an individual independent PSOs absorb when it’s all her time? Remember, you are, for all intents and purposes, a business of one. Consider the profit margins on what you are giving away or placing on sale.

If your rate is already slashed and barely reflects all your investments, then big specials and discounts aren’t worth it. Not only in terms of profits lost to too narrow margins, but in terms of your mental health.

Providing great phone sex services is hard work. It’s fun, too. But it is work. And working harder or longer hours for less pay, or no profit, isn’t worth it.

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