Tag Archives: reading

What Are You Reading? (Or: Self-Employment Means Self-Education)

Everyone always talks about how mainstream can (& has!) taken it’s business cues from the adult industry in terms of both marketing and tech innovations. But it works the other way too.

I don’t just mean overly general “how to market your business,” “blogging,” “tech,” or “social media” articles either. Yes, those are perfectly fine; much of that general information can apply to what PSOs need to do for their businesses too. (So long as you read or listen to such things aware of how the potential censorship will limit or impact your adult business.) But also look to other specific industries as they relate to your business.

Selling newsletter, content, or website subscriptions? Look at the publishing industry.

Need help converting your listings? Read about landing pages & copywriting.

Want to sell more pay-to-views, audio recordings, clips, etc.? Read articles about retail & online commerce.

Know your target audience? Read articles about selling to those specific demographics.

Remember, phone sex is not only part of the adult industry, but the service industry as well. Discover how the service industry is surviving and even thriving in the Internet age.

What other industries or market do you feel align with your brand? Luxury? Hospitality? Entertainment? Education? Read up on them for tips on connecting with your target market. Expand your reading areas and you’ll expand your knowledge base — and when you test or implement those ideas you can expand your business reach and profits too. You might even discover new possibilities for services to offer or be inspired to create a new niche for yourself!

I spend roughly 10 hours a week reading business materials (or listening to podcasts) across a wide spectrum of industries. Aand that’s not including any reading I do for sex education — or the occasional book for personal enjoyment (I wish I had more time for the latter!) Some of what I consume shows up in my tweets (@PhoneSexSecrets). But don’t just count on me or who I follow on Twitter. (I do have a secret mainstream Twitter as well; you might want to do that too to connect with mainstream folks!) Investigate & read on your own too. Such investments in time will be worth it.

Is this your first time here? You may wish to read this post and my Statement Of Purpose asap!

Even if you’ve been here before, you may have missed the new additions to the site:

New, easier to schedule consultations, coaching, & tutoring sessions page!
A concise listing of all my instantly downloadable phone sex whitepaper guides!
A list of my most popular other services for PSOs — including rates and buy now options!