Tag Archives: blogging

Marketing Is Like Phone Sex: Remember To Use Your Words

I don’t like to complain about the work others do; especially when it’s the kind of work I do. I think it looks like a cheap sales pitch. But recent work/events have prompted me to jot down some quick thoughts. So while I do create graphics, websites and blogs, phone sex profiles and listings, please don’t read this quick set of notes as a “pick me” sales pitch. Read this to learn. Read this so you can think critically about what you need to do, or what you need to consider if you hire someone to do these things for you. (As always, I prefer to “teach you to fish,” even if I do end up creating things for you!)

Here’s today’s lesson: I do not recommend relying solely on graphics for your phone sex operator pages.

Here I am not referring to inserting photos or other images; I mean graphics which have text “printed” on them — mistakenly serving as the text. Like this:

girl_six__phone_sex_movie_poster

While this movie poster for Spike Lee’s Girl 6 (which is about being a PSO!) looks like a nice marketing piece, it is not well-suited for the Internet.

Many people think sort of “fancy” image based look allows for more “flair,” or even provides a more “professional” look. We do, after all, continue to hear how powerful images are in marketing, especially in social media. But relying so completely on images does not work well for either search engines or actual human beings. Let’s not forget that the entire point of search engines is to help humans find what they want. Let’s not forget that the goal here is to have actual human beings find you, then pay to speak with you.

You can argue all you want about how effective search engines are. You can complain (rightly so) that search engines censor adult things. The whole concept of SEO can give you a headache. But if you want to be found, be it on Google or even within the phone sex platform site itself (which has its own search engine), you need to use your words — and in text format.

That’s text; not words laid on top of a photo or other image.

Text is the stuff in this post that surrounds that phone sex movie poster. It’s the stuff you can highlight, copy, and paste. (But don’t publish it anywhere else, as that’s in violation of my copyright; this is just a tip in recognizing what text really is.)

Text in your pages, those on your website as well as individual phone sex listings, is really, really, really important.

Don’t believe me? Trust Rand Fishkin and the Moz Staff:

Images, Flash files, Java applets, and other non-text content are often ignored or devalued by search engine crawlers, despite advances in crawling technology.

Even with the improvements in (and increased use of) image searches, Google et al. uses text, actual words, to assist in this process. Heck, human beings use text when they start a search, right? Right.

So use your words, and use them in text format.

The other problems with such image or graphic based pages are:

* Often such graphic-based pages are created in such a complicated way that it will be difficult for you to edit as you wish. Case in point: A client just spent $300 to have me break down another designer’s code so that she could simply update her site with new photographs of herself! This may be great for the designer who gets to bill a client every time she wants a change, but it doesn’t do much for your self-sufficiency — or bottom line! (Again, why I prefer to teach you to fish!)

* If there’s a problem with a server, image host, etc., there is literally nothing on your page. Not. A. Thing. Except, perhaps, those broken image icons. How professional or fancy is that?

* And there are those humans who have problems reading the words on graphics. This includes those who are blind or otherwise visually impaired who use screen reading software that translates page contents into synthetic speech. Typically, such software relies on use of the “alt image tags” — but I’ve yet to see a designer take the time to transcribe all the words artfully placed on an image in such a tag. (Heck, many do not even use the tags at all! Especially silly to miss, as search engines use them as well.) You may not feel that folks with visual impairments make up a huge part of the phone sex market; but phone sex is certainly more desirable for many than watching camgirls or porn.

Additionally, many older folks may need larger text due to declining vision. While these folks typically have enlarged the font size on their browser’s settings, this does not help with images or graphics. And, in fact, enlarging the size of the graphics themselves may render the words blurry or otherwise even more difficult to read. (Additional tip for the day: In case you haven’t yet booked your consult session with me, you likely have not heard me preach about how older men are a prime target market. You do not want to alienate these potential callers!)

Can you afford to turn all these people away simply by relying so much on images?

Please, consider these things when creating your sites, pages, listings, etc. Even if you don’t do the work yourself, discuss this with your adult web designer. Make sure they are producing work that is beneficial for you and your phone sex business.

Yes, I am on Twitter! @PhoneSexSecrets

Is this your first time here? You may wish to read this post and my Statement Of Purpose asap!

Back To School Phone Sex Tips

The summertime slowdown is about to end. In part, as the Peck & Call Girls said, because back to school means more free time for dads.

And it’s not just dads either.

In other words, the temperatures are about to lower — but the phone sex business is about to heat up again!

clueless-about-phone-sex-pssDuring last few weeks or days of summer, here’s a checklist of things you may want to address to make the most of the increasing demands in phone sex services — and before things get too busy:

+ Look over your profile and listing pages with a critical eye. Inspect them for typos, misspellings, and the like, as well as review them in a general sense. Do they need refreshing in terms of wording, photos, or other graphics? Have you changed your services in any way which is not reflected in your listings? With the increased traffic, you want to make sure those extra views convert.

+ Review the terms of service at the platform site(s) you are using; make sure you are in compliance.

+ Now is likely one of those times you may be about to change your work hours. Whether or not you’ve posted your schedule (or otherwise mentioned your general availability), this is the time to note and announce any upcoming changes. Do so via your profile and listing pages, your blog/website, social media, and via direct contact with clients (newsletters, mass mailings, messages, and email).

+ Speaking of schedules, don’t forget to include time for yourself. Building time into your schedule for exercise, plenty of sleep, and other self-care time is needed not only for your health and to manage stress but to provide great customer service.

+ Assess the status and quality of your tech gear. This includes standard gear such as phones and headsets; PC, laptop, tablet; as well as related batteries and chargers, etc.. If you produce your own photo content, your cameras too. Now is absolutely the time to do this as Amazon, eBay, and many other retail outlets have great back to school savings on such things!

+ Similarly, asses the status and quality of your webhost, audio software, apps, etc. Also, if you haven’t yet invested in a domain name, do it now so the search engines etc. can catch up.

+ Increase your promotion activities so that you’ll be right in front of all those hungry, searching eyes. This includes, but is not limited to, blog posts, Tweets, etc. (Tip: If you have successful or great posts on Tumblr or Twitter, repost them for the more exposure in front of the increasing audience.)

+ Work ahead by creating blog posts, Tweets, etc.. Save or schedule them for posting so that when you are busy with callers, your blog and social media accounts remain active and fresh. Don’t forget to include labeling your photos and making graphics!

+ Research advertising options and make a list of your best bets so that, when you have the money to reinvest but are short on time, you quickly know where to go.

Also, while the Fall season ushers in a busy business time, it quickly leads to the holiday season which is even busier (at least in terms of personal and family time). As with the above tip regarding working ahead in blogging, you may also wish to safely prepare Pay to View items, Goodies, store products, etc. That way, you’ll have hot and fresh offerings at the ready.

Prepare now by checking to see if you have enough content; if not, take or procure the photos, create the audio and text files, etc. If you don’t have the money to purchase content right now, research and window shop for what you need so that, as with advertising, you are all set when you do have the funds.

Phone Sex Operator Photo Content, Blogs, Etc. For Sale To PSOs

When I tweeted about a PSO leaving the business and selling off her domain name, blog, and content including photos, the response was pretty big. Not only did I broker that sale in two days, but there were other requests for more of the same.

There are currently three other offerings from phone sex operators who are retiring or retiring their characters. The details are below. If you have any interest, you must first contact me either via NF or MPS so that I can verify that I am working with a person of legal age to buy such materials. I repeat: I will not begin any discussions via comments, emails, tweets, etc. You must contact me either here or here to begin the discussion. (Use the “send message” option.) That means you must either have an account or make one for the purposes of contact. No exceptions.

#1 Messy sex, erotic foodie, fetish niche blog. Includes domain name and all written content at the blog, should you wish to keep or edit it. Domain has “phone sex” in it and is over 4 years old; has over 6,000 external back links in place. Price: $100.

#2 Blonde white woman photo content. Was used as a femdom or mistress, but you can use it as you wish. Approximately 100 photos, including completely nude; was not originally purchased as custom or exclusive, but model/photographer/site no longer around, so no longer available to sell.* Price: $150

(If you wish to include blog content in the sale, including moving it to your own domain and even using proper redirects for backlinks, that may be possible — with additional fees.)

* I may still be able to contact the photog if more photos of this model are sought.

#3 BBW redheaded white girl photo content. Briefly used in submissive listing, but can be used as you wish. Originally purchased as exclusive; 352 photos, including explicit sex toy play. Price: $400. SOLD

More PSOs Should Be Like Santa

I’ve got a long post about phone sex operators & social media in draft stages, but I just had to note this gem from Stacey Alcorn in 5 Steps to Working a Holiday Party Like Santa — and it was too long for me to tweet!

Santa would never show up at a home and tell the children there what he wants for Christmas. That would be absurd: Santa knows that Christmas is not about him.

Likewise, the networking event you’ll attend is not about you. It’s about everyone else in the room. When you meet people at an event, ask lots of questions about what they do for work, fun and happiness. Inquire how you can help them achieve their dreams.

Whether or not you realize it, blogging, tweeting, messages at phone sex platforms, etc., are not all about you. Yup, even if you’re a femdom talking to clients, this applies.

Work Your Phone Sex Blog Like A Vintage Stag Film

You’ve probably heard about the old stag films, maybe even seen a few. But do you understand their magic?

Naughty and even nudie films have a long history, dating back to the early 1900s. While all these forerunners of today’s porn are sometimes referred to as “blue” movies, stag films held a specific audience and purpose — and they most definitely should not be confused with any old vintage porn.

Stag films were short, one or two reel films, which were sexually explicit — and therefore illegal. In order to avoid both censors and the law, these films were shown on an underground circuit which consisted primarily of “officially decried but socially tolerated”* semi-public male spaces. These were “members’ only” gatherings, where the members (no pun intended!) knew one another. Think fraternities, men’s clubs, and other men-only parties (often called “men’s smoking parties” or “smokers”).

(There’s a reason bachelor parties are also called “stag parties”!)

Because these were groups of heterosexual males (or closeted males passing as heteronormative), married or not, the literal focus of the films was most definitely the female form and male arousal. However, this was not to set off circle jerks. Instead, stag films were designed to be a form of homosocial entertainment designed to enhance male bonds of friendship and general “manliness”. In Latex and Lingerie: Shopping for Pleasure at Ann Summers Parties, Merl Storr provides a concise definition of gender scholar Eve Kosofsky Sedgwick‘s working definition of homosocial bonding:

Sedgwick defines male homosociality as a form of male bonding with a characteristic triangular structure. In this triangle, men have intense but nonsexual bonds with other men, and women serve as the conduits through which those bonds are expressed.

[If you’re confused how this actually works, just recall groups of men making catcalls at women, lewd jokes at the expense of women, or otherwise doing what Linda Williams accurately calls “verbal ejaculation”.]

After WWII, when film projectors for home use became affordable and popular, the traveling underground stag film circuit began its slow death. Now, individuals were able to purchase 8mm versions of stag films. But the viewing space & social construct of quasi-public, quasi-private places (i.e. the “men will be men” events held in fraternity house, Elk’s Lodge, or even bar room basements located in the atomic family home) didn’t change. The specific purpose, & therefore the craft of, this specific genre of adult films remained the same.

What makes the stag films such a specific film genre?  As Linda Williams states in Hard Core: Power, Pleasure, and the “Frenzy of the Visible”, stag films were designed “to arouse and then precisely not to satisfy”. In fact, a handful of early examples withstanding, stag films didn’t end with what we now view as the requisite cum-shot. Rather, they built up to a penetration shot — leaving more, including his dick, to come.

While showing complete nudity & real, not simulated, coitus (thus being actual hardcore productions and not the “pure” softcore pinup stuff we normally think of as tease), these films didn’t end with the usual porno bang. Instead, stag films left the viewers wanting — craving — a bang of their own.

This is why so many brothels played stag films for their waiting clients. Such films served as great tease, an extended sort of foreplay, keeping the men waiting for sexual services and companionship in the mood — and still in need of the sex services. The power of these films lasted even past the demise of fraternal organizations & men’s clubs in the 1960s. Then stag films moved into the coin-operated arcades & peepshow booths located in adult bookstores & sex toy shops. The income they raised went beyond the pay-as-you-go insertion of coins, fanning the flames of sexual desire, prompting additional need-driven purchases in the stores.

Now that you understand the magic of the old stag films, do you see how they compare to your blog posts or other website content?

Your website and/or blog is comparable to the semi-public space of a frat-house or Elk’s club and your content needs to get the guys going, make them want your services — but not let them “rub out” their need of you either.

It’s easy to say that a phone sex operator (or other sex worker) should “tease” their website visitors into paying for their services; but sometimes the word “tease” is translated as meaning your content “shouldn’t be so graphic”. But as stag films show us, that’s not necessarily the case. You can be as explicit and pornographic as you want. Just be sure that all your tease and foreplay leaves them seeking satisfaction — and your specific brand of satisfaction at that.

If you’re not sure just how to leverage the same sort of power at your blog or website, contact me for a one-on-one consultation appointment.

* The phrase “officially decried but socially tolerated” comes from an editorial printed in The Nation, July 4, 1936, regarding Shaw’s Mrs. Warren’s Profession; discovered via Eric Schaefer’s Bold! Daring! Shocking! True: A History of Exploitation Films, 1919-1959.

Oh For Gawd’s Sake, Learn How To Properly Blog

Not to be all bitchy-mcbitch-pants or beat a dead horse or anything, but…

I don’t think NiteFlirt (or whoever is in charge of their blog) really understands what they are doing with a blog &/or social media. I mean it is a chronic problem. And it’s starting to work my last nerve.

another-messed-up-niteflirt-blog-post

This latest example includes a blog post about “news”. It’s no longer news. The very video they use dates to 2012; it’s over two years old. But I would be inclined to forgive them the creative definition of “news” to create content if:

A) Their whole blog post wasn’t an obvious attempt to fetch search engine bots to phone sex listings rather than to entertain or enlighten readers/members — actual humans — with said “news”,

and

B) If they didn’t, once again, feed the search engine spider bots inaccurate information about NF.

[W]e know that no technology could ever replace the amazing pleasure of a human touch. What we offer can’t be found in any Chinese hospitals.

Why would you even suggest that phone sex provides the “pleasure of human touch”?! Phone sex is sex work, but it does most definitely does not involve touching the client. (Even alluding to a Flirt touching a client sounds like “arrange a meeting in the real world” — which is so very-very against NF’s own terms of service.)

Is the “pleasure of human touch” supposed to be in reference to the client’s own hand? Then say so! “Masturbation” would be a far wiser word to use in terms of humans searching online.

And that last line? What does that mean? That there’s no human touch at Chinese hospitals? That there’s no masturbation at Chinese hospitals? That there’s no phone sex allowed at Chinese hospitals? …Plus such phrasing and the use of a negative “can’t” evokes feelings of comparisons. Surely NF knows that it can’t compete with hospitals of any sort, right? Why end your post on such an ambiguous and, frankly, odd note?

Lessons: Write for people, not spiders. And, for pity’s sake, if you are going to try to feed spiders, feed them the correct information. Sheesh.

For the love of gawd, NF, hire me or someone else to educate you so that you can promote your phone sex business right.

Sex Feed Aggregator Promotion

Since Gracie Passette has re-launched Sex Kitten, she has not opened the site’s popular sexy blog feed aggregator to new submissions.

The Sex Kitten Feed uses the approved sites’ RSS feeds and displays the most recent posts or additions in one place. Not only do these sites get exposure at the site’s Feed page, but there’s nifty widgets that are literally showing at hundreds, if not thousands, of sex blogs and adult websites — which means sites in the feed have great exposure, right in front of randy men who are looking at sexy things.

[Note: When you compare the Feed page links to what appears in the widgets, you’ll see that the widgets are kept cleaner, with only the most recent post from the most recently updated sites; it keeps sites with lots of updates from filling up the widget.]

Because Gracie and I go back a number of years together, she’s consented to letting me sell space in the Sex Kitten Feed to PSOs. To do this you must have a blog (or website or social network profile, etc.) with an RSS, Atom or other web feed; the aggregator requires a feed to display.

There are two options:

1) Have your feed added to the Sex Kitten Feed for a one-time fee of $39. No need to link back, do anything. Just make the one-time payment, provide the information in the form, and that’s that.

Pay at NiteFlirt

2) If you want to add one of the Sex Kitten Feed widgets to your site or blog, you can grab the code here (along with some button graphics if you’d rather just link to it that way). Then you’re only charged a one-time fee of $19. It works like this:

Step One: Add widget or link to your blog or website sidebar. (Must be displayed on all public pages.)
Step Two: Make payment.
Step Three: Return the requested information.

Pay at NiteFlirt

(If you pay for this service and remove your feed widget &/or link, you will be removed from the Sex Kitten Feed and need to pay again to be reinstated or to participate in the widget-free submission. No exceptions.)

If you’d prefer to pay via other means, contact me.

If you have multiple sites, you are welcome to submit each one of them with the proper submission fee.

In the event that a submitted site/feed is for some reason deemed unacceptable, your submission fee will be refunded.

Submitted feeds will be added promptly; typically within 48 hours.

Please note that the feed aggregator cycles roughly every 20 minutes; depending upon when your site was last updated and when the aggregator’s script cycle was last run, your site may not show up immediately.